Patterns: Energy Drink Package Design

Learn more about Energy Drink Package Design patterns in this research and audit of energy drink brands and packaging in retail environments.

45 brands are cited in the study, including: AMP, Arizona Tea, Blast, Burn, Elements, Extreme Energy Shot, Go Fast, Hyper, Impulse, Jones, KMX, Mad-Crock, Monster Energy, Mountain Dew, Piranha, Red Bull, Shredder, Skaterade, SoBe, Stacker 2, Starbucks, Tunnel, Venom, and more. Observations, drawn from the results, include these topic titles: Environment, Structure, Color, Parental Supervision, Hyperculture, Autoshop Influence, Monsters & Aliens, Dangerous Things, Battery Powered, Mystery Flavor, Point of Sale Displays, Shooters

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