R.BIRD “Patterns” are reports on our observations as professional brand & package designers that provide insights into common practices and competitive opportunities within a chosen product category. Bespoke category? Contact patterns-at-rbird-dot-com
R.BIRD is a strategic branding and package design firm with 40 years of experience helping small teams build big brands.

Patterns: Functional Foods & Beverages

Patterns: Ice Cream

Patterns: Paints & Coatings

Patterns: The Book - about package design for consumer products

Patterns: Energy Drink Package Design

Patterns: Tea Package Design

Patterns: Crunch in Package Design

Patterns: Razors for Women Package Design

Patterns: Coffee Package Design