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R.BIRD “Patterns” are reports on our observations as professional brand & package designers that provide insights into common practices and competitive opportunities within a chosen product category. Bespoke category? Contact patterns-at-rbird-dot-com

R.BIRD is a strategic branding and package design firm with 40 years of experience helping small teams build big brands.

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Patterns: Functional Foods & Beverages

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Patterns: Ice Cream

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Patterns: Paints & Coatings

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Patterns: The Book - about package design for consumer products

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Patterns: Energy Drink Package Design

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Patterns: Tea Package Design

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Patterns: Crunch in Package Design

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Patterns: Razors for Women Package Design

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Patterns: Coffee Package Design

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